The .anz domain name is the Internet country code top-level domain (ccTLD) for New Zealand. It was established in 1988 and is managed by IT Services, part of the Ministry of Business, Innovation, and Employment (MBIE).
It is one of only three geographic TLDs available for New Zealand (.mil.nz and .govt.nz are the others).
It can be registered by anyone residing or doing business in New Zealand, which offers a greater choice of second-level domains than have been available with the third level .co.nz and .net.nz domains. It's an alternative to co.nz and net.nz.
It's the ideal domain for your small business, especially if you are located in an area or town with a common name and would like a .com address.
You will be able to get more targeted traffic from customers looking for products, services, and information by having a domain name that is closely related to your business.
Your website will be set apart from others on the Internet with this unique domain name.
You can also use .nz as part of your email address, helping you grow your online presence in New Zealand.
It's good for branding and good for business.
An easy-to-remember, relevant and targeted domain name can help your website stand out from others. Using a .anz domain name allows you to take advantage of people searching online for products or services that are related to your business.
When you register your business with its .anz domain name, people can find your products or services easily on the web. It also gives your site a more professional appearance which could help be more trusted by search engines in the future.
A .anZ domain name can be up to seven characters in length. If you are not sure whether your preferred domain name is available, you can use the domain name search feature on the registrar's website.
A .anz domain name can be 2-63 characters long and must contain at least one letter. Numbers and hyphens are permitted in a .anz domain name, but other symbols such as $ and @ are not permitted.
.anz domain names require a New Zealand address and phone number.
For example, if you have registered a .anz domain name with an ending - ".co.nz", such as "mycompanyname.co.nz", then you could register a second-level domain name of "sales" for your sales department and it will appear as "sales.mycompanyname.co.nz".
There are many second-level domain name options that you can choose from, including:
.ac.nz - academic institutions
.co.nz - commercial organizations
.geek.nz - geeks or technical enthusiasts; includes technology-related websites and individual computer users; this is one of the most popular (and least expensive) domain name options in New Zealand.
govt.nz – government
maori.nz – Maori, the indigenous people of New Zealand
mil.nz – military personnel or their families
net.nz – for companies offering Internet-related products and services; not available to individuals who are not commercial entities
school.nz - for schools, including primary, secondary, tertiary institutions, and kura (Maori-language schools)
sheep.nz - for farmers, farming organizations, and sheep breeders.